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Product Manager (AST own products and services)

  • Location

    Applied Satellite Technology Ltd

  • Department

    Marketing

  • Hours

  • Closing Date

    21st February 2020

We've got an exciting opportunity for an experienced Product Manager to manage AST's product life cycle from strategic planning to tactical activities with a view to maximise profit and grow market share. Working closely with the Marketing, Product Development, Customer Services and Sales teams, the Product Manager will deliver products/services that align with AST’s vision and meet market needs and will be responsible for product planning, delivery and marketing throughout the product lifecycle.

Details

  • Location

    Applied Satellite Technology Ltd

  • Department

    Marketing

  • Hours

  • Closing Date

    21st February 2020

Key responsibilities of the role will include:

  • Develop a vision and roadmap for the products/services based on input from internal stakeholders, voice of customer, market sector research and industry insight.
  • Write business cases as part of the NPD/NPI process for investments and gain internal approval.
  • Gather voice of customer input for product development and document products/services requirements.
  • Collate feedback from sales, customer services and customers to monitor, report and improve products/services performance
  • Be the recognised expert in the business on the product, the market, relevant technology and the competition.
  • Commission market and competitor research as required.
  • Propose a product marketing plan and develop core positioning and messaging for the products/services.
  • Identify the key benefits and value of products and assist in creating and maintaining marketing collaterals.
  • Run trials, develop and deliver go to market launch plans
  • Capture products/services portfolio successes through case studies and customer testimonials
  • Put programmes in place that ensure staff worldwide, specifically direct and indirect sales channels have in-depth understanding of the products/services’ features and benefits. Provide the necessary products/services sales ensuring staff are able to offer professional customer demonstrations, workshops, seminars.
  • Ensure successful products/services launches on a worldwide basis providing comprehensive sales and marketing tool kit including website updates, product training materials and sales training.

Qualifications and skills:

Education / Qualifications:
Educated to Degree level or equivalent 
Marketing experience across the full mix of activities 

Professional Skills/ Abilities:

Knowledge of data communication, satellite communication,  IT solutions
Working knowledge of Microsoft Office tools

Personal Qualities:

Excellent communication skills, both verbal and written
Strong analytical skills
Customer-focussed approach 
Can-do and action-oriented attitude
Good project management - delivers well and on time
Tenacious
A team player

Indicative Performance Measures

  • Achievement of annual budget
  • Sector market share growth
  • Effective successful product launches.
  • Maintaining accurate market data
  • 3-year Product roadmap
Application Information

Only applicants eligible to work in the UK should apply. No agencies.

Please apply in writing enclosing a full CV with current salary details to: Frederique Gerard, Applied Satellite Technology Ltd, Satellite House, Bessemer Way, Harfrey’s Industrial Estate, Great Yarmouth, Norfolk, NR31 0LX

Apply for this position directly

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For further details or to request a call from one of our sales team please contact us on
info@theastgroup.com